PSTech on CeBIT 2011

Fourth time in a row, PSTech has participated the biggest ICT trade fair - CeBIT 2011. Along with the keynote theme of "Work and Life with the Cloud", there was a clear focus on modern trends in software and hardware, mobile Web, IT security and intelligent solutions for businesses and households.

Businesses were impressed with the high level of technical expertise among CeBIT attendees: "CeBIT now begins well before opening day, so businesses can be sure of using their time at the show productively. Our visitors had clearly done their homework, mainly via the Internet. They came to Hannover with specific requirements and capital investment projects in mind," commented Ernst Raue, the Deutsche Messe Management Board member in charge of CeBIT, at the end-of-show press conference on 5 March. According to Raue, "Many firms indicated that they had generated significantly more leads than last year. Over a period of just 45 hours, CeBIT has generated over seven million business contacts. That makes CeBIT the most efficient marketing and leads platform, and a benchmark for new business acquisition worldwide." Now it is up to the companies to translate these leads into sales revenue.

PSTech took this opportunity to present a new version of SugarCRM Cisco IP tel Call connector. Thanks to this product, Cisco clients using Cisco Unified Communication Manager are now able to use Call Connection with their SugarCRMsystems. PSTech has also announced distribution via some of the biggest SugarCRM partners in the next period.

CeBIT is the digital industry's biggest, most international event. Thanks to its unique combination of exhibition, conferences, keynotes and corporate events, CeBIT represents an unrivaled tool for doing business and sealing deals. Serbia Investment and Export Promotion Agency (SIEPA) has organized a joint participation of Serbian companies at the largest ICT trade fair in Germany.

Next CeBIT will be held in the period from March 6th – 10th 2012. in Hannover.

See you there!